Agent skill · practicalswan

seo

Optimize for search engine visibility and ranking. Use when asked to \"improve SEO\", \"optimize for search\", \"fix meta tags\", \"add structured data\", \"sitemap optimization\", or \"search engine optimization\".

What it needs

About 9k tokens when loaded.

What this skill does

SEO optimization Search engine optimization based on Lighthouse SEO audits and Google Search guidelines. Focus on technical SEO, on-page optimization, and structured data. Evidence-led audit workflow When a rendered page is available: 1. Run live Lighthouse SEO and Agentic Browsing checks when that capability is available; with Chrome DevTools MCP, use lighthouseaudit. Use the results to localize rendered-page failures. 2. Inspect signals Lighthouse cannot establish on its own: response headers, redirects, robots.txt, sitemap coverage, canonical consistency across page templates, structured-data eligibility, and Search Console evidence when the user provides access. 3. Separate technical crawl/index findings from content quality and authority. Do not invent ranking-factor weights or promise ranking changes. 4. Fix the source and re-run the same checks. For indexation or ranking outcomes, report that search-engine validation remains pending. If live tools are unavailable, use category-specific Lighthouse CLI output plus direct source and HTTP inspection. A Lighthouse SEO score covers a useful subset of technical checks; it is not a prediction of rankings. Area What this skill can verify ------ ---------------------------- Crawl and index controls Technical configuration and consistency Rendered metadata and semantics Presence, validity, and page-template issues Structured data Syntax and eligibility signals, not guaranteed rich results Core Web Vitals Link to measured field/lab evidence from the Core Web Vitals skill Content usefulness and authority Review quality, but do not assign synthetic ranking percentages --- Technical SEO Crawlability robots.txt: Meta robots: Canonical URLs: XML sitemap Sitemap best practices: Maximum 50,000 URLs or 50MB per sitemap Use sitemap index for larger sites Include only canonical, indexable URLs Update lastmod when content changes Submit to Google Search Console URL structure URL guidelines: Use hyphens, not underscores Lowercase on …

How to use it

Reference it in AdaL, Claude Code, Cursor or any coding agent — nothing to install:

@skills practicalswan/seo

View the source on GitHub

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