Agent skill · data analytics · onewave-ai
churn-autopsy
Post-mortem analysis when a client churns. Takes client history, engagement data, support tickets, usage logs, and exit feedback to produce a comprehensive churn autopsy with root cause classification, timeline of decline, and preventive measures.
Why this skill is useful
Provides a structured analysis framework and templates for conducting churn analysis that the AI wouldn't reliably generate on its own.
What it needs
About 1k tokens when loaded. Last updated 2026-07-15. 242 stars on the source repository.
What this skill does
Churn Autopsy Dissect a client departure with forensic rigor and produce churn-autopsy.md: a historical record and retention playbook that turns a loss into organizational learning. Contents references/inputs.md -- required and optional data to gather before analysis references/analysis-framework.md -- the six-phase forensic method references/root-cause-taxonomy.md -- root cause categories and subcategories references/output-template.md -- full churn-autopsy.md report structure references/standards.md -- objectivity, rigor, sensitivity, incomplete-data, and operating rules Workflow 1. Collect. Gather all available inputs per references/inputs.md. Read provided files directly; query connected CRM and analytics MCP tools for account, usage, and support data. Note any gaps. 2. Organize. Build the full chronological timeline from first touch to cancellation before attempting analysis. 3. Analyze. Apply the six phases in references/analysis-framework.md systematically, without skipping: baseline, timeline of decline, root cause classification, missed warning signs, counterfactual analysis, lessons learned. 4. Classify. Assign one primary root cause and any contributing causes using references/root-cause-taxonomy.md. 5. Draft. Write the report in the structure defined in references/output-template.md. 6. Challenge. Review every conclusion against references/standards.md; attempt to disprove each finding before keeping it. 7. Finalize. Produce churn-autopsy.md with all sections complete in the current working directory or a user-specified location.
How to use it
Reference it in AdaL, Claude Code, Cursor or any coding agent — nothing to install:
@skills onewave-ai/churn-autopsy