Agent skill · marketing growth · nexscope-ai
ecommerce-marketing-strategy-builder
Full-stack e-commerce marketing strategy builder. Analyzes your product, market, and competitors, then builds a complete omnichannel marketing plan covering paid ads, SEO, email/SMS, content marketing, social media, influencer partnerships, and referral programs. Includes target audience persona, competitive landscape, channel prioritization with budget allocation, content direction, and a 90-day action plan. Works for any e-commerce platform — Shopify, Amazon, Etsy, WooCommerce, TikTok Shop, and more. No API key required.
Why this skill is useful
Provides a comprehensive omnichannel marketing strategy tailored to specific e-commerce products and market conditions, which the AI wouldn't generate reliably on its own.
What it needs
Requires npx installed locally. About 11k tokens when loaded. Last updated 2026-07-23. 604 stars on the source repository.
What this skill does
E-Commerce Marketing Strategy Builder 🎯 Build a complete omnichannel marketing strategy for your e-commerce business. Covers all major channels — paid ads, SEO, email, content, social media, influencers, and referral programs — with budget allocation, audience targeting, and a 90-day action plan. Installation Capabilities Target audience persona: Demographics, interests, pain points, buying motivations, and where they spend time online — built from product analysis and competitor research Competitive landscape: How competitors position, price, and market — and where the gaps are Channel prioritization: Which marketing channels to use and in what order, ranked by expected ROI for your specific product and stage Budget allocation: How to split your marketing budget across channels, with benchmarks Email & SMS strategy: Flows, sequences, and campaign types — the highest-ROI channel most sellers ignore SEO & content plan: Keyword themes, content types, and publishing cadence Paid ads brief: High-level ad strategy per platform (for detailed campaign setup, use ecommerce-ppc-strategy-planner) Social media plan: Platform selection, content pillars, posting frequency Influencer & affiliate direction: Who to partner with, what to offer, how to structure deals Referral & loyalty program: How to turn existing customers into growth engines Pricing positioning: Where to price relative to competitors based on market analysis 90-day action plan: Week-by-week roadmap with priorities and milestones Usage Examples --- How This Skill Collects Information Step 1: Extract from the prompt. Parse product type, price, margin, budget, current channels, goals, stage, competitors mentioned. Step 2: Identify gaps. …
How to use it
Reference it in AdaL, Claude Code, Cursor or any coding agent — nothing to install:
@skills nexscope-ai/ecommerce-marketing-strategy-builder