Agent skill · marketing growth · mvanhorn
pp-google-ads
Google Ads API for account discovery, GAQL reporting, campaigns, budgets, assets, conversions, audiences, planning, and billing operations. Trigger phrases: `pull a Google Ads report`, `GAQL query`, `check campaign performance`, `use google-ads`.
Why this skill is useful
Adds executable commands for managing Google Ads accounts and campaigns that are not available in public documentation.
What it needs
Requires google-ads-pp-cli installed locally. About 9k tokens when loaded. Last updated 2026-08-06. 1,890 stars on the source repository.
What this skill does
Google Ads — Printing Press CLI Prerequisites: Install the CLI This skill drives the google-ads-pp-cli binary. You must verify the CLI is installed before invoking any command from this skill. If it is missing, install it first: 1. Install via the Printing Press installer. It defaults binaries to $HOME/.local/bin on macOS/Linux and %LOCALAPPDATA%\Programs\PrintingPress\bin on Windows: 2. Verify: google-ads-pp-cli --version 3. Ensure the reported install directory is on $PATH for the agent/runtime that will invoke this skill. If the npx install fails (no Node, offline, etc.), fall back to a direct Go install (requires Go 1.26.6 or newer): If --version reports "command not found" after install, the runtime cannot see the binary directory on $PATH. Do not proceed with skill commands until verification succeeds. Command Reference audienceinsights — Google Ads audience insights operations google-ads-pp-cli audience-insights — Lists date ranges for which audience insights data can be requested. customers — Google Ads customers operations google-ads-pp-cli customers create-customer-client — Creates a new client under manager. The new client customer is returned. google-ads-pp-cli customers generate-ad-group-themes — Returns a list of suggested AdGroups and suggested modifications (text, match type) for the given keywords. google-ads-pp-cli customers generate-audience-composition-insights — Returns a collection of attributes that are represented in an audience of interest, with metrics that compare each... google-ads-pp-cli customers generate-audience-overlap-insights — Returns a collection of audience attributes along with estimates of the overlap between their potential YouTube... google-ads-pp-cli customers generate-creator-insights — Returns insights for a collection of YouTube Creators and Channels. google-ads-pp-cli customers generate-insights-finder-report — Creates a saved report that can be viewed in the Insights Finder tool. …
How to use it
Reference it in AdaL, Claude Code, Cursor or any coding agent — nothing to install:
@skills mvanhorn/google-ads