Agent skill · magnus919
go-to-market
Plan and execute go-to-market strategy — positioning and messaging frameworks
What it needs
About 2k tokens when loaded.
What this skill does
Go-to-Market — CMO Methodology CMO-level methodology for go-to-market strategy, positioning, acquisition, brand, and growth modeling. This skill provides the frameworks and reference material for a chief marketing officer profile. When to Load Trigger What's Needed --------- --------------- Define positioning and messaging references/positioning-messaging.md — Dunford framework, message hierarchy Build acquisition channel strategy references/acquisition-strategy.md — channel mix, PLG/SLG, funnel metrics Design brand architecture references/acquisition-strategy.md — brand systems, visual identity, brand health Model growth economics references/growth-modeling.md — CAC/LTV, cohort analysis, market entry Develop competitive response references/acquisition-strategy.md — pricing wars, feature races, brand defense Plan market entry references/growth-modeling.md — beachhead, land-and-expand, channel economics Loading Order Reference Files Reference Purpose ----------- --------- references/positioning-messaging.md April Dunford positioning, message hierarchy (elevator pitch → value prop → narrative), positioning diagnostic references/acquisition-strategy.md Channel taxonomy, PLG vs SLG playbooks, sales funnel ratios, competitive response playbook, brand architecture references/growth-modeling.md CAC/LTV deep dive, cohort analysis practical guide, NRR, market entry strategy (beachhead, land-and-expand) Output Contract The profile using this skill produces artifact pyramids. The response to any caller is the absolute path to 00-index.md. See artifact-pyramids skill for the specification. When not to use Sales execution and pipeline management — this skill owns acquisition strategy, not running the funnel. CRM operations (contact lookup, deal pipeline views, confirmed stage changes) belong to crm. Product strategy and roadmap — product vision, PMF, and prioritization belong to product-strategy and product-methodology. …
How to use it
Reference it in AdaL, Claude Code, Cursor or any coding agent — nothing to install:
@skills magnus919/go-to-market