Agent skill · marketing growth · kostja94

pricing-page-generator

When the user wants to create, optimize, or audit pricing page content and structure. Also use when the user mentions "pricing page," "pricing table," "plans," "subscription," "pricing plans," "pricing tiers," "pricing comparison," "SaaS pricing," "enterprise pricing," "API pricing," "contact sales," "pricing in nav," "public pricing," "hide pricing," or "pricing objection handling." For pricing strategy, use pricing-strategy.

Why this skill is useful

Provides specific guidance on pricing page structure and optimization strategies that the AI wouldn't reliably generate on its own.

What it needs

About 4k tokens when loaded. Last updated 2026-06-09. 860 stars on the source repository.

What this skill does

Pages: Pricing Guides pricing page content, structure, and conversion optimization. Covers self-serve plans, enterprise/contact sales, API/usage-based pricing, and special programs (startups, education). When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output. Initial Assessment Check for project context first: If .claude/project-context.md or .cursor/project-context.md exists, read it for product, audience, and pricing strategy. Identify: 1. Pricing model: Subscription, one-time, usage-based, freemium, hybrid 2. Plans: Number of tiers, differentiation; enterprise vs self-serve 3. Primary goal: Sign up, contact sales, trial 4. Objections: Price sensitivity, "which plan?" confusion 5. Special programs: Startups, education, nonprofit (link or embed) 6. Visibility: Public page vs contact-sales-only; marketing site vs in-app Pricing Visibility & Placement Public vs Hidden Pricing Show public pricing Hide (contact sales only) -------------------- --------------------------- Self-serve / SMB; standard tiers Enterprise; highly customized Competitive market; transparency differentiates Premium positioning; consultative sales Simple pricing model New category; value exceeds cost in prospect's mind 86% of B2B buyers want transparency; hidden pricing is a top deterrent Custom deployments, SLA, volume; fixed price misleading Middle ground: "Starting from," price ranges, or calculator—clarity without rigid commitment. Where Pricing Lives Location Audience Purpose ---------- ---------- --------- Marketing site Unlogged visitors Acquisition; standalone /pricing page; main nav or footer In-app / Dashboard Logged-in users Subscription management; Settings → Billing/Subscription in sidebar; upgrade/downgrade, payment Marketing site = conversion; In-app billing = retention and plan management. …

How to use it

Reference it in AdaL, Claude Code, Cursor or any coding agent — nothing to install:

@skills kostja94/pricing

View the source on GitHub

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