Agent skill · marketing growth · kostja94
download-page-generator
When the user wants to create, optimize, or audit a download page for desktop or mobile app. Also use when the user mentions "download page," "app download," "desktop download," "mobile app download," "App Store," "Play Store," "get the app," "install app," or "download CTA." For app install ads, use app-ads.
Why this skill is useful
Provides specific optimization strategies and structures for download pages that enhance conversion rates, which the AI may not generate reliably on its own.
What it needs
About 3k tokens when loaded. Last updated 2026-06-09. 860 stars on the source repository.
What this skill does
Pages: Download Page Guides download page structure and optimization for desktop and mobile app downloads. Purpose: convert visitors into installers by clearly presenting value, platform options, and trust signals. When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output. Initial Assessment Check for project context first: If .claude/project-context.md or .cursor/project-context.md exists, read it for product, audience, and value proposition. Identify: 1. App type: Desktop (Windows, macOS, Linux) or mobile (iOS, Android, both) 2. Traffic source: Organic, paid, email, referral 3. Distribution: App Store / Play Store only, direct download, or both Page Purpose Purpose Goal --------- ------ Download Guide users to install desktop or mobile app Trust Build confidence before download (security, privacy, reviews) Conversion Maximize download rate, store visits, install conversion Download Page Structure Step Purpose Elements ------ --------- ---------- 1. Value proposition Why download Headline, benefit-focused copy, key features 2. Platform selection Clear path Desktop: OS detection or manual pick; Mobile: App Store / Play Store buttons 3. Trust signals Reduce friction Ratings, download count, security badges, privacy note 4. Visual proof Show the app Screenshots, app previews, video 5. CTA Primary action Single, prominent download button Platform-Specific Layout Desktop App OS detection: Auto-detect OS or show "Download for Windows / macOS / Linux" Direct download: One-click .exe / .dmg / .deb etc. …
How to use it
Reference it in AdaL, Claude Code, Cursor or any coding agent — nothing to install:
@skills kostja94/download