Agent skill · writing content · kostja94
about-page-generator
When the user wants to create, optimize, or audit About page content. Also use when the user mentions "about page," "about us," "company story," "our team," "about section," "company overview," "brand story," "team page," or "who we are." For sitewide page planning, use website-structure.
Why this skill is useful
Provides specific guidance on structuring and optimizing About page content, including audience targeting and schema markup that the AI wouldn't reliably generate on its own.
What it needs
About 2k tokens when loaded. Last updated 2026-06-09. 860 stars on the source repository.
What this skill does
Pages: About Guides About page content, structure, and trust-building for company websites. When invoking: On first use, if helpful, open with 1-2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output. Initial Assessment Check for project context first: If .claude/project-context.md or .cursor/project-context.md exists, read it for company story, values, and differentiation. See branding for full brand strategy framework (purpose, values, storytelling). Identify: 1. Audience: Job seekers, buyers, partners, press 2. Key message: Mission, values, differentiation 3. Proof points: Awards, metrics, testimonials Best Practices Essential Elements Element Purpose --------- --------- Company overview Who, what, where, when, why, how Origin story Journey, founding, milestones Team Key people, photos, roles Mission and values What you stand for Visuals Photos, videos, office/culture Social proof Testimonials, awards, certifications Contact Easy way to reach you Strategic Approach Tell a story: Convey who you are and why you're different—not just facts. See branding for origin story, hero's journey, narrative arc. Customer-focused: Frame around what you solve for customers, not self-promotion Build trust: Social links, testimonials, contact details, certifications Visible placement: About in main nav, not buried in footer Schema (AboutPage, Not Organization) AboutPage schema: Use on About page—describes page content (headline, description, author, about). Helps search engines understand this page's purpose. Organization schema: Place on homepage or root layout, not About. Organization is entity-level (brand that owns the site); AboutPage is page-level. See schema-markup for placement. …
How to use it
Reference it in AdaL, Claude Code, Cursor or any coding agent — nothing to install:
@skills kostja94/about