Agent skill · marketing growth · claude-office-skills
Facebook/Meta Ads
Automate Facebook and Instagram advertising campaigns, audience targeting, and performance optimization
Why this skill is useful
Provides specific audience targeting strategies and campaign structures that the AI wouldn't reliably generate on its own.
What it needs
Requires facebook account access. About 4k tokens when loaded. Last updated 2026-01-31. 363 stars on the source repository.
What this skill does
Facebook/Meta Ads Comprehensive skill for automating Facebook and Instagram advertising. Core Workflows 1. Campaign Structure 2. Campaign Objectives Audience Targeting Custom Audiences Lookalike Audiences Interest Targeting Ad Creative Ad Formats Creative Testing Budget & Bidding Budget Strategies Automated Rules Pixel & Tracking Pixel Events Attribution Settings Analytics Dashboard API Examples Create Campaign Best Practices 1. Test Audiences: Start broad, then refine 2. Creative Diversity: Test multiple formats 3. Pixel Accuracy: Verify tracking setup 4. Budget Allocation: 70% prospecting, 30% retargeting 5. Frequency Cap: Watch for ad fatigue 6. Mobile First: Design for mobile experience 7. A/B Testing: Systematic creative tests 8. Attribution: Understand your customer journey
How to use it
Reference it in AdaL, Claude Code, Cursor or any coding agent — nothing to install:
@skills claude-office-skills/facebook-ads