Agent skill · marketing growth · borghei
internal-narrative
Build and maintain one coherent company story across employees, investors, customers, candidates, and partners. Use when preparing all-hands meetings, investor updates, board presentations, recruiting narratives, or crisis communications.
Why this skill is useful
Provides a structured approach for crafting tailored narratives for different stakeholders, which the AI wouldn't generate reliably on its own.
What it needs
About 12k tokens when loaded. Last updated 2026-07-21. 462 stars on the source repository.
What this skill does
Internal Narrative Builder Tier: POWERFUL Category: C-Level Advisory Tags: company narrative, internal communications, all-hands, investor updates, crisis communication, change management Overview One company. Many audiences. Same truth -- different lenses. The Internal Narrative Builder creates and maintains coherent communication across every stakeholder group. Narrative inconsistency is trust erosion: when employees hear one story and investors hear another, it is not strategic framing -- it is a trust debt that compounds until someone catches it. --- Core Principle The same fact lands differently depending on who hears it and what they need. "We are shifting resources from Product A to Product B" means: Employees: "Is my job safe? Why are we abandoning what I built?" Investors: "Smart capital allocation -- they are doubling down on the winner." Customers (Product A): "Are they abandoning us?" Candidates: "Decisive leadership -- exciting new focus." Partners: "Does this affect our integration?" Same fact. Five narratives needed. The skill is maintaining truth while serving each audience's actual question. --- Clarify First Before generating, confirm these inputs. If any is unknown or vague, ASK — do not assume: [ ] The situation type (routine update, all-hands, investor update, pivot/reorg, or crisis) — determines which framework and template you use and the urgency of the cadence [ ] Which audiences must hear this (employees, investors, customers, candidates, partners) — each gets its own column in the translation matrix with a different frame of the same fact [ ] The core facts and current state (honest metrics, what changed, what's good and bad) — every audience narrative derives from one true core; vague facts produce hollow narrative [ ] Any prior public statements on this topic (last investor update, last all-hands) — needed to run contradiction detection before the new communication ships Stop rule: ask only the 2-3 that most change the output. …
How to use it
Reference it in AdaL, Claude Code, Cursor or any coding agent — nothing to install:
@skills borghei/internal-narrative