Agent skill · marketing growth · borghei
app-store-optimization
App Store Optimization toolkit for researching keywords, optimizing metadata, and tracking mobile app performance on Apple App Store and Google Play Store.
Why this skill is useful
Adds 8 executable Python scripts for keyword analysis, metadata optimization, and competitor benchmarking that enhance app store visibility.
What it needs
Requires python installed locally. About 3k tokens when loaded. Last updated 2026-07-21. 462 stars on the source repository.
What this skill does
App Store Optimization (ASO) ASO tools for researching keywords, optimizing metadata, analyzing competitors, and improving app store visibility on Apple App Store and Google Play Store. This file is a lean map — execute a task by loading the matching reference below. Core Capabilities Keyword research — seed/expand/score keywords by relevance, volume, competition, and conversion intent; map to metadata placements Metadata optimization — title, subtitle/short description, iOS keyword field, and full description against platform character limits and density targets Competitor analysis — keyword matrices, gap analysis, visual and ratings benchmarking across the top 10 competitors Launch & A/B testing — structured launch checklists, timing, and conversion experiments with sample-size and significance math Reviews & localization — sentiment/theme/issue extraction and multi-market metadata adaptation 8 Python tools — keywordanalyzer, metadataoptimizer, competitoranalyzer, asoscorer, abtestplanner, reviewanalyzer, launchchecklist, localizationhelper (stdlib only, analyze data you provide) When to Use Researching or scoring keywords for an app store listing Optimizing a title/subtitle/description/keyword field for ranking and conversion Auditing competitors for keyword gaps and positioning opportunities Planning an app launch or running a store-listing A/B test Analyzing reviews or planning multi-market localization Clarify First Before generating, confirm these inputs. …
How to use it
Reference it in AdaL, Claude Code, Cursor or any coding agent — nothing to install:
@skills borghei/app-store-optimization