Agent skill · marketing growth · aradotso
tech-marketing-framework
Turn Claude Code or Codex into a senior product marketer with repeatable skills for developer tools content, messaging, and campaign generation
Why this skill is useful
Provides a structured framework for generating marketing content and messaging strategies specifically tailored for developer tools, which the AI wouldn't reliably create on its own.
What it needs
Requires @anthropic-ai/claude-code, @openai/codex installed locally. About 7k tokens when loaded. Last updated 2026-08-05. 8 stars on the source repository.
What this skill does
Tech Marketing Framework Skill by ara.so — Marketing Skills collection. A comprehensive marketing framework that turns Claude Code and Codex into a senior product marketer for technical audiences. Provides identity guidelines, content standards, template docs, and autonomous skills for content generation, messaging workshops, and campaign optimization. What It Does This project provides: Identity and voice guidelines that prioritize technical accuracy over marketing fluff Content guidelines with strict standards for writing, formatting, and AI discoverability Template docs for product briefs, personas, competitive intel, and messaging Skills for content generation (email sequences, social posts, messaging workshops) Autoresearch for autonomous skill optimization via binary evals Installation Prerequisites: Claude Code CLI or OpenAI Codex CLI Claude Code automatically loads claude.md and .claude/ directory. Codex automatically loads AGENTS.md and .agents/skills/ directory. Project Structure Getting Started 1. Fill in Product Templates Navigate to docs/inputs/ and complete these foundational documents: Required fields in productbrief.md: Product name and tagline Core problem solved Key features and capabilities Target audience Unique value proposition Required fields in targetpersonas.md: Persona name and role Pain points Goals and success metrics Preferred channels Technical sophistication level 2. Run Your First Skill In Claude Code, use slash commands: In Codex, use dollar sign or plain English: or simply ask: Core Skills Messaging & Positioning Workshop Interactive workshop that builds your messaging foundation: Walks through four discovery sections: 1. Vision - Long-term company direction 2. Product - Capabilities and differentiation 3. Competitive - Market alternatives 4. …
How to use it
Reference it in AdaL, Claude Code, Cursor or any coding agent — nothing to install:
@skills aradotso/tech-marketing-framework