Agent skill · marketing growth · aradotso
mailchimp-marketing-api-toolkit
Mailchimp email marketing platform API integration for audience management, campaign automation, and analytics tracking
Why this skill is useful
Provides specific API commands and workflows for Mailchimp that the AI wouldn't reliably generate on its own.
What it needs
Requires git installed locally. Requires mailchimp account access. About 5k tokens when loaded. Last updated 2026-08-05. 8 stars on the source repository.
What this skill does
Mailchimp Marketing API Toolkit Skill by ara.so — Marketing Skills collection. This toolkit provides comprehensive integration with the Mailchimp Marketing API for managing email campaigns, audiences, automation workflows, and analytics. It enables developers to programmatically control all aspects of Mailchimp's email marketing platform. Installation PowerShell (Windows) Manual Installation Configuration Set up your Mailchimp API credentials as environment variables: The server prefix is found at the end of your API key after the last hyphen (e.g., abc123-us1). Core Features 1. Audience Management List All Audiences Create a New Audience Add Subscribers to Audience Batch Add Subscribers 2. Campaign Management Create Email Campaign Set Campaign Content Send Test Email Schedule or Send Campaign 3. A/B Testing 4. Automation Workflows Create Automation Add Email to Automation 5. Segmentation 6. Analytics and Reporting Get Campaign Reports Get Click Details Get Subscriber Activity 7. Tags Management Common Patterns Error Handling Pagination for Large Datasets Update Subscriber Profile Troubleshooting Invalid API Key Ensure MAILCHIMPAPIKEY is set correctly Verify the server prefix matches your account (check API key suffix) Test API key in Mailchimp dashboard under Account > Extras > API keys Rate Limiting Mailchimp has rate limits (typically 10 requests/second): List Already Exists Error When creating lists, use unique names or handle the error: Subscriber Hash Calculation Always use lowercase email and MD5 hash: Testing Without Sending Use the test email feature before sending to full lists: Best Practices 1. Use batch operations for adding multiple subscribers 2. Implement proper error handling for all API calls 3. Respect rate limits with delays between requests 4. Store list IDs in configuration rather than hardcoding 5. Use merge tags ( FNAME ) for personalization 6. Test campaigns before sending to full audiences 7. …
How to use it
Reference it in AdaL, Claude Code, Cursor or any coding agent — nothing to install:
@skills aradotso/mailchimp-marketing-api-toolkit