Agent skill · marketing growth · aradotso
email-marketing-bible-skill
Comprehensive email marketing expertise for Claude Code — 68K words, 908 sources, 19 industry playbooks covering strategy, automation, deliverability, copywriting, and compliance.
Why this skill is useful
Provides 19 industry-specific playbooks and detailed email automation scripts that enhance marketing capabilities significantly.
What it needs
Requires git installed locally. About 10k tokens when loaded. Last updated 2026-08-05. 8 stars on the source repository.
What this skill does
Email Marketing Bible Skill Skill by ara.so — Marketing Skills collection. This skill transforms Claude into an email marketing expert with access to 68,000 words of research, 908 sources, 4,798 insights from 44 expert contributors, and 19 industry-specific playbooks. Built by George Hartley (founder of SmartrMail, 28,000 customers). What This Skill Provides The Email Marketing Bible is a comprehensive knowledge base covering: Strategy & Automation: Welcome series, abandoned cart, post-purchase, win-back, sunset flows Deliverability: SPF, DKIM, DMARC, BIMI, sender reputation, IP warming, spam filters Copywriting: Subject lines, preview text, body copy, CTAs using proven frameworks (PAS, AIDA, BAB) Segmentation: RFM scoring, engagement tiers, zero-party data, waterfall segmentation Compliance: GDPR, CAN-SPAM, CASL, CCPA, Australian Spam Act Industry Playbooks: 19 vertical-specific strategies (Ecommerce, SaaS, Newsletter, Agency, etc.) Platform Selection: Honest comparisons of Klaviyo, Mailchimp, Kit, beehiiv, Sendlane Design Best Practices: 57 curated email designs with technical implementation notes Installation Once installed, Claude has immediate access to the full knowledge base without requiring any API calls or additional setup. Core Capabilities 1. Email Marketing Audits Ask Claude to review your current setup and identify gaps: Claude will analyze against industry benchmarks and identify: Missing automation flows (post-purchase, browse abandonment, win-back) Segmentation opportunities Deliverability risks Compliance gaps Revenue opportunities with estimated impact 2. Automation Flow Design Request complete email sequences with timing, triggers, and copy: Claude provides: Email count and timing (e.g., Day 0, Day 3, Day 14, Day 28) Subject lines and preview text Body copy frameworks Personalization tokens Expected performance benchmarks Conditional logic based on customer behavior 3. …
How to use it
Reference it in AdaL, Claude Code, Cursor or any coding agent — nothing to install:
@skills aradotso/email-marketing-bible-skill