Agent skill · marketing growth · anthropics
seo-audit
Run a comprehensive SEO audit — keyword research, on-page analysis, content gaps, technical checks, and competitor comparison. Use when assessing a site's SEO health, when finding keyword opportunities and content gaps competitors own, or when you need a prioritized action plan split into quick wins and strategic investments.
Why this skill is useful
Provides specific methodologies and criteria for conducting SEO audits that the AI wouldn't reliably generate on its own.
What it needs
About 5k tokens when loaded. Last updated 2026-08-07. 23,345 stars on the source repository.
What this skill does
/seo-audit If you see unfamiliar placeholders or need to check which tools are connected, see CONNECTORS.md. Audit a website's SEO health, research keyword opportunities, identify content gaps, and benchmark against competitors. Produces a prioritized action plan a marketer can execute immediately. Trigger User runs /seo-audit or asks for an SEO audit, keyword research, content gap analysis, technical SEO check, or competitor SEO comparison. Inputs Gather the following from the user. If not provided, ask before proceeding: 1. URL or domain — the site to audit, or a topic/keyword if running in keyword research mode 2. Audit type — one of: Full site audit — end-to-end SEO review covering all sections below Keyword research — identify keyword opportunities for a topic or domain Content gap analysis — find topics competitors rank for that you don't Technical SEO check — crawlability, speed, structured data, and infrastructure issues Competitor SEO comparison — head-to-head SEO benchmarking against specific competitors If not specified, default to full site audit. 3. Target keywords or topics (optional) — specific keywords the user is already targeting or wants to rank for 4. Competitors (optional) — domains or companies to compare against. If not provided and the audit type requires competitor data, use web search to identify 2-3 likely competitors based on the user's domain and keyword space. Process 1. Keyword Research Research keywords related to the user's domain, topic, or target keywords. …
How to use it
Reference it in AdaL, Claude Code, Cursor or any coding agent — nothing to install:
@skills anthropics/seo-audit