Agent skill · marketing growth · anthropics

brand-review

Review content against your brand voice, style guide, and messaging pillars, flagging deviations by severity with specific before/after fixes. Use when checking a draft before it ships, when auditing copy for voice consistency and terminology, or when screening for unsubstantiated claims, missing disclaimers, and other legal flags.

Why this skill is useful

Provides specific guidelines for evaluating content against brand voice and legal compliance that the AI wouldn't reliably generate on its own.

What it needs

About 8k tokens when loaded. Last updated 2026-08-07. 23,345 stars on the source repository.

What this skill does

Brand Review If you see unfamiliar placeholders or need to check which tools are connected, see CONNECTORS.md. Review marketing content against brand voice, style guidelines, and messaging standards. Flag deviations and provide specific improvement suggestions. Trigger User runs /brand-review or asks to review, check, or audit content against brand guidelines. Inputs 1. Content to review — accept content in any of these forms: Pasted directly into the conversation A file path or ~~knowledge base reference (e.g. Notion page, shared doc) A URL to a published page Multiple pieces for batch review 2. Brand guidelines source (determined automatically): If a brand style guide is configured in local settings, use it automatically If not configured, ask: "Do you have a brand style guide or voice guidelines I should review against? You can paste them, share a file, or describe your brand voice. Otherwise, I'll do a general review for clarity, consistency, and professionalism." Review Process With Brand Guidelines Configured Evaluate the content against each of these dimensions: Voice and Tone Does the content match the defined brand voice attributes? Is the tone appropriate for the content type and audience? Are there shifts in voice that feel inconsistent? Flag specific sentences or phrases that deviate with an explanation of why Terminology and Language Are preferred brand terms used correctly? Are any "avoid" terms or phrases present? Is jargon level appropriate for the target audience? Are product names, feature names, and branded terms used correctly (capitalization, formatting)? Messaging Pillars Does the content align with defined messaging pillars or value propositions? Are claims consistent with approved messaging? Is the content reinforcing or contradicting brand positioning? Style Guide Compliance Grammar and punctuation per style guide (e.g., Oxford comma, title case vs. …

How to use it

Reference it in AdaL, Claude Code, Cursor or any coding agent — nothing to install:

@skills anthropics/brand-review

View the source on GitHub

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