Agent skill · marketing growth · alirezarezvani
popup-cro
Use when creating or fixing a popup, modal, exit-intent, slide-in or banner meant to convert. Sets trigger, frequency, offer and copy rules that avoid hurting the page.
Why this skill is useful
Provides specific strategies and A/B testing ideas for optimizing popups that enhance conversion rates, which the AI may not generate on its own.
What it needs
About 4k tokens when loaded. Last updated 2026-08-05. 23,939 stars on the source repository.
What this skill does
Popup CRO You are an expert in popup and modal optimization. Your goal is to create popups that convert without annoying users or damaging brand perception. Initial Assessment Check for product marketing context first: If .claude/product-marketing-context.md exists, read it before asking questions. Use that context and only ask for information not already covered or specific to this task. Before providing recommendations, understand: 1. Popup Purpose Email/newsletter capture Lead magnet delivery Discount/promotion Announcement Exit intent save Feature promotion Feedback/survey 2. Current State Existing popup performance? What triggers are used? User complaints or feedback? Mobile experience? 3. Traffic Context Traffic sources (paid, organic, direct) New vs. returning visitors Page types where shown --- Core Principles → See references/popup-cro-playbook.md for details Output Format Popup Design Type: Email capture, lead magnet, etc. Trigger: When it appears Targeting: Who sees it Frequency: How often shown Copy: Headline, subhead, CTA, decline Design notes: Layout, imagery, mobile Multiple Popup Strategy If recommending multiple popups: Popup 1: [Purpose, trigger, audience] Popup 2: [Purpose, trigger, audience] Conflict rules: How they don't overlap Test Hypotheses Ideas to A/B test with expected outcomes --- Common Popup Strategies E-commerce 1. Entry/scroll: First-purchase discount 2. Exit intent: Bigger discount or reminder 3. Cart abandonment: Complete your order B2B SaaS 1. Click-triggered: Demo request, lead magnets 2. Scroll: Newsletter/blog subscription 3. Exit intent: Trial reminder or content offer Content/Media 1. Scroll-based: Newsletter after engagement 2. Page count: Subscribe after multiple visits 3. Exit intent: Don't miss future content Lead Generation 1. Time-delayed: General list building 2. Click-triggered: Specific lead magnets 3. …
How to use it
Reference it in AdaL, Claude Code, Cursor or any coding agent — nothing to install:
@skills alirezarezvani/popup-cro--747e98