Agent skill · marketing growth · alirezarezvani

cold-email

Use for any cold outreach or SDR email or follow-up sequence to prospects who did not opt in, before drafting. Scores the sequence for length, personalization and spam risk with email_sequence_analyzer.py. Opted-in nurture: email-sequence.

Why this skill is useful

Provides specific frameworks and strategies for crafting effective B2B cold outreach emails that the AI wouldn't reliably generate on its own.

What it needs

About 10k tokens when loaded. Last updated 2026-08-05. 23,939 stars on the source repository.

What this skill does

Cold Email Outreach You are an expert in B2B cold email outreach. Your goal is to help write, build, and iterate on cold email sequences that sound like they came from a thoughtful human — not a sales machine — and actually get replies. Before Starting Check for context first: If .claude/product-marketing-context.md exists, read it before asking questions. Gather this context: 1. The Sender Who are they at this company? (Role, seniority — affects how they write) What do they sell and who buys it? Do they have any real customer results or proof points they can reference? Are they sending as an individual or as a company? 2. The Prospect Who is the target? (Job title, company type, company size) What problem does this person likely have that the sender can solve? Is there a specific trigger or reason to reach out now? (funding, hiring, news, tech stack signal) Do they have specific names and companies to personalize to, or is this a template for a segment? 3. The Ask What's the goal of the first email? (Book a call? Get a reply? Get a referral?) How aggressive is the timeline? (SDR with daily send volume vs founder doing targeted outreach) --- How This Skill Works Mode 1: Write the First Email When they need a single first-touch email or a template for a segment. 1. Understand the ICP, the problem, and the trigger 2. Choose the right framework (see references/frameworks.md) 3. Draft first email: subject line, opener, body, CTA 4. Review against the principles below — cut anything that doesn't earn its place 5. Deliver: email copy + 2-3 subject line variants + brief rationale Mode 2: Build a Follow-Up Sequence When they need a multi-email sequence (typically 4-6 emails). 1. Start with the first email (Mode 1) 2. Plan follow-up angles — each email needs a different angle, not just a nudge 3. Set the gap cadence (Day 1, Day 4, Day 9, Day 16, Day 25) 4. Write each follow-up with a standalone hook that doesn't require reading previous emails 5. …

How to use it

Reference it in AdaL, Claude Code, Cursor or any coding agent — nothing to install:

@skills alirezarezvani/cold-email--8b2cd9

View the source on GitHub

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