Agent skill · marketing growth · alirezarezvani
cmo-advisor
Marketing leadership: positioning, product-led vs sales-led vs community-led growth, budget split across channels, marketing team design. Use whenever the user asks how to grow, which go-to-market fits or where to spend.
Why this skill is useful
Provides domain-specific tools for marketing budget modeling and growth scenario simulations that the AI wouldn't reliably generate on its own.
What it needs
Requires python installed locally. About 5k tokens when loaded. Last updated 2026-08-05. 23,939 stars on the source repository.
What this skill does
CMO Advisor Strategic marketing leadership — brand positioning, growth model design, budget allocation, and org design. Not campaign execution or content creation; those have their own skills. This is the engine. Keywords CMO, chief marketing officer, brand strategy, brand positioning, growth model, product-led growth, PLG, sales-led growth, community-led growth, marketing budget, CAC, customer acquisition cost, LTV, lifetime value, channel mix, marketing ROI, pipeline contribution, marketing org, category design, competitive positioning, growth loops, payback period, MQL, pipeline coverage Quick Start Reference docs (load when needed): references/brandpositioning.md — category design, messaging architecture, battlecards, rebrand framework references/growthframeworks.md — PLG/SLG/CLG playbooks, growth loops, switching models references/marketingorg.md — team structure by stage, hiring sequence, agency vs. in-house --- The Four CMO Questions Every CMO must own answers to these — no one else in the C-suite can: 1. Who are we for? — ICP, positioning, category 2. Why do they choose us? — Differentiation, messaging, brand 3. How do they find us? — Growth model, channel mix, demand gen 4. Is it working? — CAC, LTV:CAC, pipeline contribution, payback period --- Core Responsibilities (Brief) Brand & Positioning — Define category, build messaging architecture, maintain competitive differentiation. Details → references/brandpositioning.md Growth Model — Choose and operate the right acquisition engine: PLG, sales-led, community-led, or hybrid. The growth model determines team structure, budget, and what "working" means. Details → references/growthframeworks.md Marketing Budget — Allocate from revenue target backward: new customers needed → conversion rates by stage → MQLs needed → spend by channel based on CAC. Run marketingbudgetmodeler.py for scenarios. Marketing Org — Structure follows growth model. …
How to use it
Reference it in AdaL, Claude Code, Cursor or any coding agent — nothing to install:
@skills alirezarezvani/cmo-advisor--c6b53b