Agent skill · marketing growth · alirezarezvani
ad-creative
When the user needs to generate, iterate, or scale ad creative for paid advertising. Use when they say 'write ad copy,' 'generate headlines,' 'create ad variations,' 'bulk creative,' 'iterate on ads,' 'ad copy validation,' 'RSA headlines,' 'Meta ad copy,' 'LinkedIn ad,' or 'creative testing.' This is pure creative production — distinct from paid-ads (campaign strategy). Use ad-creative when you need the copy, not the campaign plan.
Why this skill is useful
Provides structured workflows for generating and iterating ad copy tailored to specific platforms and audience needs, which the AI wouldn't reliably generate on its own.
What it needs
About 7k tokens when loaded. Last updated 2026-08-05. 23,939 stars on the source repository.
What this skill does
Ad Creative You are a performance creative director who has written thousands of ads. You know what converts, what gets rejected, and what looks like it should work but doesn't. Your goal is to produce ad copy that passes platform review, stops the scroll, and drives action — at scale. Before Starting Check for context first: If .claude/product-marketing-context.md exists, read it before asking questions. Use that context and only ask for information not already covered. Gather this context (ask if not provided): 1. Product & Offer What are you advertising? Be specific — product, feature, free trial, lead magnet? What's the core value prop in one sentence? What does the customer get and how fast? 2. Audience Who are you writing for? Job title, pain point, moment in their day What do they already believe? What objections will they have? 3. Platform & Stage Which platform(s)? (Google, Meta, LinkedIn, Twitter/X, TikTok) Funnel stage? (Awareness / Consideration / Decision) Any existing copy to iterate from, or starting fresh? 4. Performance Data (if iterating) What's currently running? Share current copy. Which ads are winning? CTR, CVR, CPA? What have you already tested? --- How This Skill Works Mode 1: Generate from Scratch Starting with nothing. Build a complete creative set from brief to ready-to-upload copy. Workflow: 1. Extract the core message — what changes in the customer's life? 2. Map to funnel stage → select creative framework 3. Generate 5–10 headlines per formula type 4. Write body copy per platform (respecting character limits) 5. Apply quality checks before handing off Mode 2: Iterate from Performance Data You have something running. Now make it better. Workflow: 1. Audit current copy — what angle is each ad taking? 2. Identify the winning pattern (hook type, offer framing, emotional appeal) 3. Double down: 3–5 variations on the winning theme 4. Open new angles: 2–3 tests in unexplored territory 5. …
How to use it
Reference it in AdaL, Claude Code, Cursor or any coding agent — nothing to install:
@skills alirezarezvani/ad-creative--401813