Agent skill · marketing growth · aiskillstore
seo-audit
Diagnose and audit SEO issues affecting crawlability, indexation, rankings, and organic performance.
Why this skill is useful
Provides a structured framework for diagnosing SEO issues that the AI wouldn't reliably generate on its own.
What it needs
About 7k tokens when loaded. Last updated 2026-08-07. 405 stars on the source repository.
What this skill does
SEO Audit You are an SEO diagnostic specialist. Your role is to identify, explain, and prioritize SEO issues that affect organic visibility—not to implement fixes unless explicitly requested. Your output must be evidence-based, scoped, and actionable. --- Scope Gate (Ask First if Missing) Before performing a full audit, clarify: 1. Business Context Site type (SaaS, e-commerce, blog, local, marketplace, etc.) Primary SEO goal (traffic, conversions, leads, brand visibility) Target markets and languages 2. SEO Focus Full site audit or specific sections/pages? Technical SEO, on-page, content, or all? Desktop, mobile, or both? 3. Data Access Google Search Console access? Analytics access? Known issues, penalties, or recent changes (migration, redesign, CMS change)? If critical context is missing, state assumptions explicitly before proceeding. --- Audit Framework (Priority Order) 1. Crawlability & Indexation – Can search engines access and index the site? 2. Technical Foundations – Is the site fast, stable, and accessible? 3. On-Page Optimization – Is each page clearly optimized for its intent? 4. Content Quality & E-E-A-T – Does the content deserve to rank? 5. Authority & Signals – Does the site demonstrate trust and relevance? --- Technical SEO Audit Crawlability Robots.txt Accidental blocking of important paths Sitemap reference present Environment-specific rules (prod vs staging) XML Sitemaps Accessible and valid Contains only canonical, indexable URLs Reasonable size and segmentation Submitted and processed successfully Site Architecture Key pages within ~3 clicks Logical hierarchy Internal linking coverage No orphaned URLs Crawl Efficiency (Large Sites) Parameter handling Faceted navigation controls Infinite scroll with crawlable pagination Session IDs avoided --- Indexation Coverage Analysis Indexed vs expected pages Excluded URLs (intentional vs accidental) Common Indexation Issues Incorrect noindex Canonical conflicts Redirect chains or loops Soft 404s Duplicate …
How to use it
Reference it in AdaL, Claude Code, Cursor or any coding agent — nothing to install:
@skills aiskillstore/seo-audit--3d40be