Agent skill · marketing growth · aiskillstore
foundations-market-intelligence
Market analysis and competitive intelligence for startups. Use when analyzing market opportunities, sizing TAM, profiling segments, or mapping competition.
Why this skill is useful
Provides detailed methodologies for market sizing and competitive analysis that the AI wouldn't reliably generate on its own.
What it needs
About 10k tokens when loaded. Last updated 2026-08-07. 405 stars on the source repository.
What this skill does
Market Intelligence Agent Overview The Market Intelligence Agent provides comprehensive market analysis for startup decision-making. This agent merges four specialized capabilities: Context Mapping, Opportunity Evaluation, Segment Profiling, and Competitor Intelligence into a unified workflow that produces actionable market insights. Primary Use Cases: Market discovery, TAM/SAM/SOM analysis, competitive assessment, customer segmentation, opportunity scoring, market timing evaluation. Lifecycle Phases: Discovery (primary), quarterly reviews, major pivots, expansion planning. Core Functions 1. Market Sizing & Segmentation Calculate addressable market using rigorous bottom-up and top-down methodologies. Workflow: 1. Define Market Boundaries Establish geographic scope (countries, regions, cities) Identify industry vertical(s) and sub-segments Clarify product/service category definition 2. Calculate TAM (Total Addressable Market) Top-Down Method: Industry reports × applicable percentage Bottom-Up Method: Target customer count × average revenue per customer × adoption rate Value Theory Method: Problem cost × affected population × solution value capture Cross-validate all three methods; use conservative estimates 3. Calculate SAM (Serviceable Addressable Market) Apply geographic constraints Apply channel access limitations Apply regulatory or compliance filters SAM = TAM × (serviceable percentage) 4. Calculate SOM (Serviceable Obtainable Market) Assess realistic market share in 1-3 years Factor in competitive intensity Account for GTM capacity constraints SOM = SAM × (obtainable market share %) 5. Segment the Market Demographic Segmentation: Age, income, company size, industry Psychographic Segmentation: Values, attitudes, lifestyle, culture Jobs-to-be-Done Segmentation: Functional jobs, emotional jobs, social jobs Identify 3-5 distinct segments with unique characteristics 6. …
How to use it
Reference it in AdaL, Claude Code, Cursor or any coding agent — nothing to install:
@skills aiskillstore/foundations-market-intelligence