Agent skill · marketing growth · aiskillstore
audience-mapper
Use when the user asks to "analyze my target audience", "build an audience profile for influencer targeting", "research a niche community", or "deep-dive a subculture before partnering with creators"; in audience mode produces demographic/psychographic profiles, a platform-priority matrix, named personas, and an influencer-selection criteria set, and in niche mode produces a community map, culture decode (language/norms/taboos), key-voice tiers, a Brand Fit Score, and a phased entry strategy. Not for finding specific creators to contract — use influencer-discovery; not for scoring a shortlist on ACE — use fit-scorer. 目标受众画像/人群分析 · 细分社群/亚文化调研
Why this skill is useful
Provides detailed demographic and psychographic profiles, community maps, and influencer-selection criteria that the AI wouldn't reliably generate on its own.
What it needs
About 7k tokens when loaded. Last updated 2026-08-07. 405 stars on the source repository.
What this skill does
Audience Mapper Maps who the brand is trying to reach and what community they belong to — the two halves of understanding an audience before any creator is selected. It runs in two modes against one shared inputs set: audience mode — the wide-angle read: demographic + psychographic profiles, a behavioral/media-diet map, a platform-priority matrix, content preferences, an influencer-affinity table, one or more named personas, and a must-have / nice-to-have / red-flag influencer-selection criteria set ready to hand to discovery. (Absorbs the former audience-analyzer.) niche mode — the deep-dive: a community map (size, sub-niches, psychographics), a culture decode (language, norms, taboos), key-voice tiers, a content ecosystem, a Brand Fit Score (X/25) with a Strong/Moderate/Weak/Poor verdict, and a phased entry strategy with explicit red lines. (Absorbs the former niche-researcher.) Both feed C³ creator/content scoring downstream, but this skill computes neither the ACE/ART/ROI scores nor the CVI — it produces the audience and community facts that fit-scorer and content-reviewer later score against. Scope guard below. Quick Start If the mode is not named, infer it: a broad brand/product/category request → audience; a named community, subculture, or hashtag (e.g. "#BookTok", "van-life") → niche. State which mode you picked before running. Skill Contract Expected output: in audience mode, an audience analysis (demographics + psychographics with confidence levels, behavioral map, platform-priority matrix, content preferences, influencer-affinity table, ≥1 named persona, and the influencer-selection criteria set); in niche mode, a niche dossier (community map, culture decode, tiered key voices, content ecosystem, Brand Fit Score X/25 + verdict, phased entry strategy, red lines). Plus the standard handoff summary. …
How to use it
Reference it in AdaL, Claude Code, Cursor or any coding agent — nothing to install:
@skills aiskillstore/audience-mapper