Agent skill · writing content · adobe
aa-executive-briefing
Generates a concise, executive-ready performance summary covering key metrics, trends, and what's driving movement. Use this skill when someone needs to produce a briefing, executive summary, performance narrative, or stakeholder readout — for example, "write an exec summary of last week's performance," "create a performance briefing for our leadership team," "produce a monthly business review summary," "what should I tell executives about our metrics," or "generate a performance narrative." Also trigger for "QBR summary," "weekly business review," or "stakeholder briefing.
Why this skill is useful
Adds specific commands and parameters for generating executive summaries from Adobe Analytics that the AI wouldn't reliably generate on its own.
What it needs
Requires adobe account access. About 11k tokens when loaded. Last updated 2026-08-06. 160 stars on the source repository.
What this skill does
Executive Briefing (Adobe Analytics) Generate a concise, executive-ready performance summary with narrative context, metric highlights, and key drivers. Designed for leadership audiences — no raw data dumps, just clear signals and business implications. Key parameter facts validated during implementation: - runReport → metricIds (plural), not metricId; dates as YYYY-MM-DDTHH:mm:ss - findMetrics → expansions is a required parameter (use "componentType") - describeAa → parameter is guideType, not guide; REPORTSUITECONTEXTGUIDE may return empty for some report suites — skip gracefully and proceed - metrics/uniquevisitors is often unauthorized — use metrics/visits instead - setSessionDefaults is the correct tool name (not setDefaultReportSuite) --- AA MCP Tools Used findReportSuites — select report suite setSessionDefaults — set session context (reportSuiteId + globalCompanyId) describeAa(guideType: "REPORTSUITECONTEXTGUIDE") — load org context; note: may return no output for some report suites — proceed without it findMetrics(expansions: "componentType") — resolve metric IDs (expansions parameter is required) listComponentUsage(componentType: "metric") — identify most-used metrics if not specified by the user runReport — current and comparison period with all metrics batched in one call (metricIds accepts comma-separated IDs); dimension breakdowns for top movers searchDimensionItems — validate dimension values for driver callouts --- Phase 0 — Setup 1. Confirm report suite. 2. Load organizational context: Use the context guide to understand: The organization's name and industry Which metrics are most used (top KPIs) Calendar conventions and timezone. Record these values — they are inputs to every date computation in Phase 1: WEEKSTARTDOW — day of week each week starts on. Default: Monday (ISO 8601). FISCALYEARSTARTMONTH — month the fiscal year begins. Default: January (calendar year). TIMEZONE — for example, America/LosAngeles. …
How to use it
Reference it in AdaL, Claude Code, Cursor or any coding agent — nothing to install:
@skills adobe/aa-executive-briefing